Not many Part Timers I know have time to walk the mall looking for prospects, host home parties, or place 100 calls to purchased “leads” who have no idea why they’re being called.
Entire social media.
Social media has allowed Part Time Marketers to leverage their time like never before.
With social media…
— You can easily find people who are already interested in finding a home business.
— You can easily find people who have interest in your product or service.
— And you can easily find people who are ripe for joining your team.
All accomplished with a few clicks of your mouse.
Never before has it been so easy to find prospects for your business!
3 Big Mistakes When Using Social Media For Recruiting.
When using social media for recruiting, the ease of finding potential prospects is usually counteracted by the mistakes people make during the recruiting process.
Marketers get SO excited finding people who have an interest in joining a business…
That they FORGET that success is built on RELATIONSHIPS!
1 – You propose marriage before the first date!
I see so many marketers using social media for recruiting doing this.
“Join my team!”
“If I can show you a way…”
“You’ve got to see this!”
… all before the first hello!!
Cardinal rule: Remember the social media is SOCIAL Your prospects are people, not just numbers for your business…get to know them first!
2 – You have no idea how to bring up your business
Then you have the opposite to the marriage proposal…
People who are AFRAID to bring up their business, afraid of looking spammy or unprofessional.
And I have to say, there’s an art to it.
If you bring it up too soon, you’ve lost.
What’s really cool is to steer the conversation so they ask YOU about your business!
Until you master this, my best tip: When the time feels right ask what THEY are doing for business and see where the conversation goes.
3 – You don’t know how to begin the conversation
There’s a few different mistakes people make in the first conversation with someone they just met on social media…
— They don’t stand out. I often get private messages from people I’ve never met that simply say “hi” or “hello”. Lame!
Find a way to stand out from all the other messages people get on social media. Look at their profile. Find something in common and talk bout it in your first conversation.
In a nutshell, come off as a normal human being… not a sleazy salesperson!
This is just 3 of the biggest mistakes I see people making when using social media for recruiting.
I haven’t even hit on the #1 mistake! It’s a doozy!
Have any great tips for using social media for recruiting? I’d love to hear them!
Leave a comment below and join in the conversation!
To your success!
Creator of The Part Time Business Blueprint
P.S. If you want to Double Your Team using Social Media, check out this Free Web-Class being offered today. It will turn you from amateur to rockstar pretty darn fast!