In this post, you will discover the 5 steps to a successful home business, regardless of your company, business model, marketing strategy, marketing budget, or level of experience.
How is that possible?
How can there be one success model for every business, every company, and every marketer?
The reason is simple…
It's because being successful at your home business has nothing to do with those things… and everything to do with YOU.
Your success depends on YOU.
You may notice that the steps to a successful home business share many similarities with training by one of the greatest business philosophers ever, Mr. Jim Rohn.
The training is called The Challenge To Succeed and within that course, Jim taught about the 5 Major Pieces to The Life Puzzle.
As it turns out, there are many similarities between succeeding in a home business and succeeding in life.
I might have also called this post, “The 5 Major Pieces To The Home Business Puzzle”.
Success in business mirrors success in life.
And if you haven't experienced Mr. Rohn's trainings, I highly urge you to do so.
The 5 Major Steps To A Successful Home Business
There are 5 major pieces to the Home Business puzzle. If you want to be successful in your home business, paying attention to these 5 pieces is non-negotiable.
As I said earlier, it doesn't matter whether you're in network marketing or affiliate marketing. Amazon fulfillment or drop shipping.
Any business model… it doesn't matter.
It doesn't matter if you are a video marketer, blogger, podcaster, or social media marketer.
It doesn't matter if you are an experienced marketer or brand spanking new.
These 5 steps will take you from where you currently are to where you want to be in your home business.
Step 1: Refining Your PHILOSOPHY
Your philosophy is How You Think about What You Know
Everything starts here – it’s foundational.
For the home business owner, your philosophy determines what kind of marketer you are.
What kind of leader you are.
What kind of teammate you are.
It's WHO you are.
Here are some key questions for the home business owner to ask:
- What’s my philosophy about making money?
- What’s my philosophy around leadership?
- What’s my philosophy about supporting my team?
- What’s my philosophy about learning new skills?
- What’s my philosophy about my job (if you have one)?
- What do I want to be known for?
Your philosophy around your business will ultimately dictate your success.
Step 2: Adjusting Your ATTITUDE
Your Philosophy is what you think about things you know.
Your Attitude is HOW YOU FEEL about things you know
We’ve all experienced people who have a positive attitude – they are fun to be around
We've also all experienced very negative people…
The people who find misery in every situation. They aren't so much fun, right?
Which are you?
Here are some key questions about your attitude towards your business:
- Do you expect to succeed or fail?
- Do you support others or cut them down?
- Do you expect results fast or are you willing to delay gratification?
- Do you believe in yourself???
Your philosophy about your business is crucial to you and your brand.
So is your attitude.
Step 3: Determining Your ACTIVITIES
Your philosophy and attitude can be top-notch but if you don’t DO anything, nothing will happen.
So as a business owner, you have to understand:
- which activities are important
- and which ones are a waste of time
Jim Rohn says – there are a handful of activities in business that are responsible for about 80% of our results (the 80/20 rule).
The BIG QUESTION becomes…
What ARE those handful of activities?
Many of us spend YEARS trying to figure that out.
Let's break it down…
Identifying Your Money Activities
FIRST: identify the important activities. Here's the most important question you can ask when it comes to your business actions…
“Which activity(ies), if you did them consistently over time, would make your success inevitable?”
If you have a hard time answering that question (or if you're unsure), check out my free Stupid Simple Daily Action Guide.
SECOND – we must prioritize them at the top of our To DO lists.
Too many people focus on things that don't really matter. They prioritize the unimportant because oftentimes they're easier to do and more fun.
We must have the self-discipline and awareness to understand the most important activities for our business and then do them FIRST!
And THIRD – we must prioritize them consistently
Consistent action is everything.
You may know exactly what to do and how to do it…
But if you don't do it consistently over and over, you won't get the results you're looking for.
This is the piece of the puzzle where everything starts to happen.
RESOURCE: The Crush Consistency NOW Workshop
Step 4: Tweaking Your Results
Once you start doing activities consistently, you will start getting results – both good and not-so-good.
You need to evaluate your results to see if you’re headed in the right direction.
Some results need to be evaluated early and often – like paid ads.
Others need time to determine if you’re on the right track.
For example – social media networking and prospecting, where it takes TIME for results to really start to show up.
The trick to getting this step right is in knowing how often to check your gauges… and when to let it slide.
When I was taking consistent action building my audience organically on Facebook, I gave myself 90 days before I would tweak any results.
If I had checked my results in 1 week or 1 month, I might have drawn the wrong conclusion.
So BE CAREFUL with monitoring results.
Sometimes you need to evaluate often.
But other times, you just need to be patient and trust the process.
The wisdom is in knowing the difference!
Step 5: Crafting Your Lifestyle
It's why we do what we do…
Why you started your business in the first place.
What kind of lifestyle do you want?
What’s important to you?
- Is security important – money in the bank
- Is freedom important – travel whenever/wherever you want
- Are material things important?
- Are experiences important?
YOU get to decide the kind of lifestyle you want to craft for yourself and your family.
And if you pay attention to the first 4 major pieces to the HB puzzle, the Lifestyle piece will usually take care of itself.
It’s the last piece.
It’s the fun piece.
Recommended Courses To Jumpstart Your Business
Crush Consistency NOW! - if you find yourself lacking consistency in your business, you must own this course!
Focus and Implementation Challenge - learn how to dramatically improve the focus in your business and become an implementation machine!
Part-Time Shortcuts - who says there are no shortcuts to success? This course reveals 4 shortcuts that will cut your learning curve in half.
Part-Time Mastery - if you're short on time for your business, this course is the answer!
Part-Time Profit Machine - my flagship course, this 7-module course covers all aspects of your Side Business, from mindset, time and focus, prospecting, lead generation, building a list and selling to your audience... all using the most time-effective strategies.
It's Your Time to SHINE!
Dr. Bob Clarke
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