“Attraction Marketing” is certainly one of the top 5 buzz words of the past few years. Everyone has a plan, a new strategy, or “secret, insider tips” on how best to become an attraction marketing magnet.
But it doesn’t have to be that complicated; the fact of the matter is, finding success with attraction marketing is remarkably simple and fast, once you know how to approach it.
The Straight Line to Success with Attraction Marketing
As we all know, the fastest path between 2 points is a straight line. We learned this in elementary school, yet so many of us seem to have forgotten this concept when it comes to our home businesses.
It’s no different with Attraction Marketing.
For most, they zig-zag their way through maxing out their Facebook friends and Twitter followers, convinced that this will be the key to success with Attraction Marketing.
And for most, the result is too many friends and too few profits.
But if you take a step back and approach Attraction Marketing as it was meant to be, you will see results much, much faster.
The 3 Principles of Success With Attraction Marketing
There are 3 key principles that matter most when it comes to finding your success with Attraction Marketing. They are the logical starting points, yet too many people jump right into the Attraction Marketing scene without giving them any consideration.
Principle #1: Remember WHO you are
How simple this sounds, yet so many people don’t even think about it.
Just who are you?
What are your experiences that could benefit others?
What are your strengths that could be applied to your business?
What interesting hobbies do you have?
All of this goes into defining YOU to your friends and followers.
Principle #2: Define your TARGET audience
You CAN NOT attract everyone.
You should not market to everyone.
It’s impossible.
But that’s what so many people new to Attraction Marketing try to do.
Take some time to figure out who you wish to attract — your Target Audience.
Once you’ve done this, there’s still work to be done – GO OUT AND FIND THEM!
- Find people who match your target marketing persona — search Facebook Groups that will likely contain people in your Target Audience. Add these people to your Friends and Followers and let them know why you’ve asked for their connection.
- Do a Google Search to find Forums and Communities in your Target Market. Use the Power of the Internet to leverage your time. Once you’ve found a few places where your Target Audience hangs out, go hang out with them! Participate in discussions and provide constructive advice where you can. But most importantly…. LISTEN!
Listen to what’s being said and more importantly, listen for complaints.
Are there some common obstacles that people in your niche are having?
This information is pure gold for Principle #3.
Principle #3: Solve a Problem or Find a Solution
Once you know who you wish to attract (your targets), study them.
- What are their problems and challenges?
- What is their biggest frustration?
- How about those terrifying fears that keep them up at night?
Take some time, do your research and figure out what you can offer to SOLVE a problem that is really hindering their progress.
Once you can offer a specific solution, success with Attraction Marketing will come fast and furious.
You’ll have more friends and followers than you can handle, and they will all be people who want to hear from you (and even buy things!).
Attraction Marketing is an extremely powerful strategy if you understand it.
Hopefully, with the information you've consumed in this post, you can develop a strategy for using the concepts of Attraction Marketing more in your own business.
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It's Your Time to SHINE!
Dr. Bob Clarke
Email: Bob@BobandRosemary.com
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10 replies to "The Simplest and Fastest Way to Success With Attraction Marketing"
The articles written by you are very helpful. I would also like to bring attention to the Law of Attraction, by saying to all who have read it that The Secret is not a Secret if the principles are applied correctly.
[…] As it turns out, that’s pretty much the definition of a Successful Attraction Marketer. […]
Thanks for sharing such informative info about Attraction Marketing. I will learn a great deal from this. Thanks, Floyd Albarado
So glad to be of help, Floyd! Come back often or better yet, may I suggest that you subscribe to posts in the sidebar.
Thanks for coming by,
Dr. Bob
[…] our last post, I wrote about the 3 key principles that allow anyone to find success with Attraction Marketing. […]
Hi Dr Clarke,
Powerful Attraction Marketing Strategies you’re sharing here.
Attraction Marketing is simple and effective – it can literally transform your business. That’s exactly what happened to my business after I started implementing the fundamental principles as explained in the Magnetic Sponsoring course.
You’re right – when you have done your research and have identified the problems that people in your niche are struggling with, you need to provide solutions.
Thanks for sharing. I look forward to your next post.
All the best,
Mavis
Bob,
Love your 3 key points to success. Each one stands alone as a characteristic which not only serves you in business, but also in everyday life. Remember who you are – that one really resonates with me. I remember a time when I used to “try” to fit into everyone else’s idea of who I should be. Much easier and truer to just be yourself!
Awesome points for living a fuller, richer life!
Val 😉
Hey Val, it’s always such a pleasure to see your smiling picture on your comments! It always brightens up my day!
Writing this post really fulfilled me. I am such a big believer in playing to your strengths, and knowing yourself is the very first step. After all, if you don’t know who you are and what you can contribute, how can we expect others to follow?
Thanks as always for your insightful comment!
Hey Bob and Rosemary,
Attraction Marketing is putting up the answers for people to see in order to solve their problems in a nutshell. Like you said, it is fairly simple to do, its just that we tend to make it complex. Thanks for sharing your insight on this!
Take care
Sherman
Hi Sherman… thanks for stopping by.
I agree that solving problems is a key to gaining a following and seeing success in any business. If you can solve a big problem that your target market faces, they will love you forever,right?
Thanks for the comment. By the way, I took a look at your blog and I love it! Lots of great content there. People should definitely check it out.